Published Content

Content is kind of our thing. Below is a sampling of our published content, ranging from blog posts and SEO copywriting to brand copy and website content.

ecommerce blogging

BOTE | Blog Post: Differences in SUP Shapes

Tails, hulls, bottoms, bows. If it all sounds like gibberish to you, we’re here to help.

While the terms “hybrid displacement” or “race-style hull” might sound complex, the differences in SUP shapes are actually pretty simple.

The shape of your SUP—and, in particular, BOTE’s obsession with mastering SUP shapes—is a huge part of what differentiates the paddle board experience across activities. For instance, if you’re interested in paddle board surfing, your board should be shaped differently from someone looking for a paddle board for fishing. Likewise, if you’re new to stand up paddle boarding and simply want to play around and get used to your new pastime, you’re probably not going to need a super sleek touring board. In short, SUP shapes say a lot about who you are as a paddler and where you want to go.

So, if you’re looking to shape up your SUP-shape knowledge, you’ve come to the right place.

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hospitality blog writer

Kaiser Vacation Rentals | Blog Post: Explore Gulf Shores and Orange Beach Like a Local

We know how it is when traveling to a new area with little information to go on. You scour the internet, pour through reviews, and try to make the best decisions based on the information available. Cumbersome and time-consuming (and sometimes disappointing if the destination’s high points don’t live up to expectations), you’re left wondering how to ensure you hit the highlights of the area.

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Sunsets blog post

Scenic Stays | Blog Post: Where to Catch the Best Sunsets in Destin Year Round

People come to Destin for all sorts of reasons, whether for the many local attractions, numerous outdoor eateries, endless shopping, or the miles of pristine coastline that borders the Gulf of Mexico. The emerald waters and sandy shores are undoubtedly breathtaking, but a trip to Destin wouldn’t be complete without catching a sunset or two. While it can be tricky to determine the best vantage point depending upon what time of year you visit, we’ve got the scoop on where the locals go to catch amazing sunsets.

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events blog post

Kaiser Vacation Rentals | Blog Post: Gulf Shores & Orange Beach Summer Events

If you’ve never been to Gulf Shores or Orange Beach, you might think the beaches are the only draw. True, the 32 miles of pristine coastline bordering the emerald waters of the Gulf of Mexico is the main attraction, but that’s only the beginning. Water activities, hiking and biking trails, fresh seafood, and southern hospitality make it an irresistible vacation spot for the whole family. The icing on the cake? When you attend one of the area’s concerts, attractions, or events that occur year-round.

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gift guide blog post

BOTE | Blog Post: Mother's Day Gift Guide

This year is not the year to get the mom in your life flowers for Mother's Day.

 Maybe the woman raised kids through a pandemic, which, to be abundantly clear, looks a lot different than raising kids through a non-pandemic year. She probably also worked, organized activities for the whole family, cooked an absurd amount of meals, and made sure the house was clean enough in the process. Sure, she had a few meltdowns along the way, but who the hell didn't? 2020 was pure chaos, but she's a superhero. So she figured it out.

And here we are, on the edge of normalcy with the bright light of summer upon us, and you're thinking about getting the mom in your life flowers for Mother's Day. Think again.

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travel blogging

Scenic Stays | Website Content: Things to do on 30A

Welcome to Scenic Highway 30A in South Walton County, Florida! Here the residents are noticeably passionate about food, art, entertainment, and time spent outdoors. The “30A lifestyle” is more than just an attitude. It’s a culture that extends through the many small communities dotted along the 26-mile stretch of white sand beaches bordering the Gulf of Mexico. Each town unique, each equally inviting, and all full of Southern hospitality.

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vacation SEO content

Scenic Stays | Website Content: Things do to in Destin, Florida

Plan your escape to Destin, Florida with Scenic Stays. Named the #1 Best Florida Beach by U.S. News thanks to the area’s pristine coastline and sugar-white Appalachian quartz sands, we couldn’t agree more.

Whether planning a couple’s vacation, a girls’ trip, or a family reunion, we have accommodations for groups of all sizes and access to limitless activities in and around the Destin area. Celebrate your Northwest Florida getaway your way, doing as much or as little as you like!

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product relaunch blog post

BOTE | Blog Post: The LONO, Reimagined

Sometimes change can be hard. The quest for improvement can backfire badly. Sequels can be disasters (looking at you, Dumb and Dumberer).

Other times—when the stars align and the paddle board deities are looking down on you in delight—your pursuit for the innovative life can be rewarded more handsomely than a Bonnie & Clyde holdup at a banking convention.

Innovation is the name of the game at BOTE. And resting on laurels, no matter how buoyant they might be, isn't in our DNA.

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hospitality client brand copy

Kaiser Vacation Rentals | Brand Copy: The Kaiser Story

Founded in 2021, Kaiser Vacation Rentals is a professional property management company catering to vacation home rentals in Orange Beach, Gulf Shores, and Fort Morgan. The history of the Kaiser legacy dates back to 1980 when the Kaiser family embarked on their journey to bring an unparalleled level of service as one of Alabama’s Gulf Coast’s largest vacation rental, property management, and real estate sales companies.

Read more at KaiserVacations.com.

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outdoor industry blogging

BOTE | Blog Post: BOTE Beer

When BOTE CEO and Co-Founder Corey Cooper met up with Destin Brewery Founder and Owner Kelly Taylor, neither knew what would come out of their meeting. After spitballing ideas around and discussing a flavor palette, they knew they wanted an easy-drinking beer that bumps up the flavor without bumping up the ABV. This description is often found in Session IPAs, but good Session IPAs are hard to come by. You have to combine the hop's forwardness with the right malt profile, which is a challenge. It's a good thing they were both up for it.

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