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The B2 Blog

The B2 Blog is B2 Collaborative's Marketing & Sales Blog, covering everything you need to know about digital marketing, sales, CRMs, and more.

How To Build a Sales Pipeline That Makes Sense

The sales pipeline. The tried and true funnel. The deal forecast. The good ole’ hot sheet. It’s...

4 Ways to Adopt AI into Your Content Marketing Strategy

Have you noticed a change in the way content reads lately? Maybe you've come across content pieces...

Your CRM Migration Toolkit

A Customer Relationship Management System, or CRM, is a system that helps organize and access...

How to Write a Blog Post People Want to Read

Ever feel like your blog posts get lost in the shuffle? It’s no surprise, especially if you’re in...