Sarah Bailey

Based in Chattanooga, TN, Sarah is a marketing consultant and award-winning content creator with over a decade of experience developing integrated marketing strategies for consumer brands. She specializes in scaling digital marketing programs for hospitality and eCommerce brands.

Posts by:

Sarah Bailey

Based in Chattanooga, TN, Sarah is a marketing consultant and award-winning content creator with over a decade of experience developing integrated marketing strategies for consumer brands. She specializes in scaling digital marketing programs for hospitality and eCommerce brands.

holiday gift guide blog post

BOTE | Blog Post: Holiday Gift Guide

2020 has been a wild ride. One that, in the most positive light, led us outdoors more often and gave us more time with our families. And with the year almost over and the holiday season right around the corner, it's time to close it out with a bang. We're talking gifts for the whole family. For the fitness junkie who's opting to get their sweat on outside over the gym, for boaters and anglers who spend all their free time exploring the area's waterways, and definitely for paddle adventure enthusiasts who plan to go farther and explore new places in 2021.

read more
educational blog post

Sockwell | Blog Post: Merino Wool vs. Cotton

Many people choose to wear merino wool socks as a personal preference over cotton and synthetic materials. While everyone can benefit from the natural qualities of merino wool, for people living with diabetes, wearing merino wool socks can play a particularly important role in their overall foot health.

read more
product comparison blog post

BOTE | Blog Post: Solid vs. Inflatable Paddle Boards

Are you the type of person who reads hundreds of reviews, watches at least a handful of YouTube videos, and searches by hashtag on Instagram for social reinforcement before making a purchase? If you feel seen, you're not alone. We get that buying your first paddle board is kind of a big deal and we want to help you make the best decision for your lifestyle.

read more
outdoor industry blogging

BOTE | Blog Post: Fishing from a LONO

The LONO Aero Inflatable Kayak was designed to solve for common kayak fishing headaches by building for portability and stability, optimizing surface space, and enhancing sightlines while simultaneously eliminating the always problematic wet ass situation, just to name a few. Did we mention it packs down into a rolling bag you can throw in your trunk or check on your next flight? When comparing the features of the LONO Aero Inflatable Kayak vs. Rotomolded Kayak, there's a clear winner for which body style offers the best kayak fishing experience.

read more
Gift guide blog post

BOTE | Blog Post: Not a Father's Day Gift Guide

If you're anything like me, a week or two before Father's Day you start trolling the internet to lockdown Father's Day gifts to win the best child or spouse award. And if the dad in your life is anything like the one in mine, there isn't a gift in the world he wants that he hasn't already bought for himself. Maybe last year you went with a wildcard, like a beer brewing kit, quarterly hot sauce subscription, or set of fishing-themed grill tools. If you went this route, it's safe to assume last year's gift has yet to be opened and it's currently stored in an untouched, dusty corner of the garage.

read more
Creative blog content

BOTE | Blog Post: The New Norm

There's something about summer that begs for reuniting with your crew from all over the country, taking long road trips with your family and dogs in tow, and cashing in your hard-earned frequent flyer miles to go somewhere new and exciting. But here's the deal: this summer is going to be different from all the other ones and for a litany of reasons we won't list out here, but can be chalked up to living during a worldwide pandemic.

read more